by Adam Shapiro | Jun 3, 2021 | Careers, Sales Leader, Today's Lessons
My friend and colleague John Yeager asked me last month on his podcast: “…Professionalizing your sales team and process, what does that mean?” I nearly went on a tangent comparing his question to the back and forth between Snoop Dogg and Lil Dicky in...
by Adam Shapiro | May 23, 2019 | Careers, Marketing, Today's Lessons, Uncategorized
You see me and SalesReformSchool™ in print here, some of you may have heard me speak live and in-person, and I’ll have coffee one-on-one with virtually anyone. I’ve done both private and public webinars, but until last week I had never been interviewed...
by Adam Shapiro | Feb 1, 2019 | Careers, Sales Leader, Sales Management, Sales Process, Today's Lessons, Uncategorized
Do you ever get the feeling that the universe is trying to teach you something? I had heard of the word “heuristic” before but really didn’t know what it meant. Then, the past few weeks – My daughter Hannah described for me her research work...
by Adam Shapiro | Jun 6, 2018 | Careers, Marketing, Today's Lessons, Uncategorized
“Press it!” Cousin Ira said. Ira believes in hot and cold dealers and dice, karma, good runs and bad luck. I had been on a good run of luck and to Ira, this is precisely the time to raise your bet. Me? Not so much. I guess I paid attention too much in math and logic...
by Adam Shapiro | Feb 22, 2018 | Careers, Qualifying, Sales Leader, Sales Management, Sales Messaging, Sales Process, Today's Lessons, Tools
A year ago, I had a full process-messaging-behavior engagement with a client that culminated with a full two-day workshop. They went on to have a terrific year. We are now rolling out an Account Growth process and met this week to introduce the idea in a quick team...
by Adam Shapiro | Jan 23, 2018 | Careers, Sales Leader, Sales Management
During or after coaching or consulting engagements, my clients often ask, “Do you think she (or he) can sell for us?” Similarly, friends, colleagues, or former SalesReformSchool students often ask me whether they (or lately, their kids) should pursue a particular...
